ABOUT US

Aloha, and welcome to Passport Merch!
Thank you for taking a moment to learn about our journey. Growing up on the beautiful island of Maui, surrounded by the vast Pacific Ocean, I never imagined leaving my home. But 25 years ago, I set out to see the world—a leap that shaped my life in ways I couldn’t have dreamed. That journey has now brought me full circle, back to Maui, where I co-founded Passport Merch with my daughter in 2024.
Over the years, my career has taken me from managing internet sales and marketing for Maui’s own Kaʻanapali Beach Hotel to leading Nike’s Asia Pacific and Latin America Demand Forecasting, co-founding a startup in Singapore, and growing a small digital marketing agency into a thriving global operation.
Every chapter has been a lesson in connecting with people and places around the world, and those experiences have deeply influenced Passport Merch.
Our mission is to create a world-class brand born in Hawaii, inspiring people to spread peace, aloha, and mindful travel wherever they go. Through our designs, we aim to spark joy and connection while reinvesting in our local community through sustainable practices, charitable giving, and volunteer efforts.
In this brief moment we all share on this planet, we believe in the power of living with purpose and treating others with kindness.
🤙Mahalo for joining us on this journey.
-Passport Rob
Co-Founder
🌎 Maui, Hawaii ✈️ OGG
20° 53' 13.9848" N
156° 28' 58.2024" W
Read on to see what customers say and what we offer.
CUSTOMER REVIEWS
Let customers speak for us
from 297 reviews
Great tee shirts! Very comfy!
Love my new shirt. Fits perfect.
Not too many of us left so I'm telling everyone where I am from. Love my shirt.
Good and accurate nihongo! Shirts are a nice soft comfortable cotton. Hope they last long time in the wash - but I plan to be very careful with them!
great quality shirts.
Wearing this Paradise on My Mind T-Shirt makes me feel that I have the true Aloha vibe. Shirt is of the highest quality. The color is perfect and the Bird of Paradise flower is stunning. Definitely try this and see for yourself how you can be transported to Hawaii and feel great wearing it. Five stars all the way! Mahalo!
Love this print on this black tank!! Great quality- shipped quickly!!
My favorite way to start my day with coffee in this beautiful mug! Vibrant colors on the Bird of Paradise flower and so well made. All smooth surfaces and packed nicely in a Styrofoam box. You will love this exquisite mug as you transport yourself to Hawaii. So happy I bought it. You will be too!
My husband has a new favorite shirt now!
The color is vibrant. The fabric is durable and soft.And most of all, he loves the print.
What a really nice shirt! I liked it so much I bought two in different colors of the same print
Great material and feels soft, washes great with no shrinkage and best of all, I can wear this anywhere.
I absolutely love the shirt I ordered. The fabric is soft and comfortable. The fit is excellent. I would definitely purchase again!
This is a beautiful shirt. Fits great! It's roomier on the lower part . Not snug at all. The color is vibrant, a true purple. It's light weight and comfortable!
I love it!
Mahalo
Totally Awesome it’s comfortable and the size is perfect I love the color I got it was a aqua color and it was a perfect color I can’t say enough
NEW AND TRENDING
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Five Vibrant Plumerias, Hawaii T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USD5.0 / 5.0
(8) 8 total reviews
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Three Vintage Hibiscus, Hawaii T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USD5.0 / 5.0
(1) 1 total reviews
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When in doubt... Loco Moco, Hawaii T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USD4.75 / 5.0
(4) 4 total reviews
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When in doubt... Loco Moco, Hawaii Back Print T-Shirt
Regular price From $31.99 USDRegular priceUnit price / per$44.99 USDSale price From $31.99 USD5.0 / 5.0
(1) 1 total reviews
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Signs of Wanderlust, Waikiki, Exit Only, Hawaii T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USD5.0 / 5.0
(5) 5 total reviews
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Musubi Fine Dining Hawaiian Style T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USD5.0 / 5.0
(5) 5 total reviews
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Ms. Aloha Plumeria, Hawaii T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USDSale -
Vintage Distressed USA Letter Flag T-Shirt
Regular price From $25.99 USDRegular priceUnit price / per$39.99 USDSale price From $25.99 USD5.0 / 5.0
(2) 2 total reviews
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Classic Athletic (Bucket List Edition), Paris, France T-Shirt
Regular price From $25.99 USDRegular priceUnit price / per$39.99 USDSale price From $25.99 USDSale -
Japanese Language T-Shirt that says T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USD5.0 / 5.0
(3) 3 total reviews
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Signs of Wanderlust, Welcome to Las Vegas, Nevada T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USDSale -
Airport Window Kahului Maui Hawaii OGG T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USDSale -
Airport Window New Delhi India DEL T-Shirt
Regular price From $25.99 USDRegular priceUnit price / per$39.99 USDSale price From $25.99 USDSale -
Sydney, Australia - Vintage Passport Stamp T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USDSale -
Impressions of Paris France T-Shirt
Regular price From $25.99 USDRegular priceUnit price / per$39.99 USDSale price From $25.99 USDSale -
Mrs. Aloha Hibiscus, Hawaii T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USDSale -
30% OFFMr. Aloha Shaka, Hawaii T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USDSale -
Loco Moco (5-Star Buy Now Edition), Hawaii, Back Print T-Shirt
Regular price From $26.99 USDRegular priceUnit price / per$44.99 USDSale price From $26.99 USDSale -
Classic University (Kamaaina Edition), Oahu, Hawaii Back Print T-Shirt
Regular price From $29.99 USDRegular priceUnit price / per$44.99 USDSale price From $29.99 USDSale -
Vintage Surfing Santa, Mele Kalikimaka, Hawaii T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USDSale -
Classic University (Kamaaina Edition), Oahu, Hawaii T-Shirt
Regular price From $25.99 USDRegular priceUnit price / per$39.99 USDSale price From $25.99 USD4.5 / 5.0
(2) 2 total reviews
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Monochrome Hibiscus, Hawaii T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USD5.0 / 5.0
(3) 3 total reviews
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Loco Moco Fine Dining Hawaiian Style T-Shirt
Regular price From $27.99 USDRegular priceUnit price / per$39.99 USDSale price From $27.99 USD5.0 / 5.0
(3) 3 total reviews
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Vintage Surfing Santa, Mele Kalikimaka, Hawaii Back Print T-Shirt
Regular price From $31.99 USDRegular priceUnit price / per$44.99 USDSale price From $31.99 USDSale
OUR COLLECTIONS
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ASIA PACIFIC
ASIA, PACIFIC, OCEANIA
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USA/CANADA
USA (EXCL. HAWAII), CANADA
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TEES/TANKS
Premium wanderlust-inspired unisex tees and tanks at great prices!
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SWEATSHIRTS
Cozy as a campfire!























