Mission

Aloha, and welcome to Passport Merch!

Thank you for taking a moment to learn about our journey. Growing up on the beautiful island of Maui, surrounded by the vast Pacific Ocean, I never imagined leaving my home. But 25 years ago, I set out to see the world—a leap that shaped my life in ways I couldn’t have dreamed. That journey has now brought me full circle, back to Maui, where I co-founded Passport Merch with my daughter in 2024.

Over the years, my career has taken me from managing internet sales and marketing for Maui’s own Kaʻanapali Beach Hotel to leading Nike’s Asia Pacific and Latin America Demand Forecasting, co-founding a startup in Singapore, and growing a small digital marketing agency into a thriving global operation.

Every chapter has been a lesson in connecting with people and places around the world, and those experiences have deeply influenced Passport Merch.

Our mission is to create a world-class brand born in Hawaii, inspiring people to spread peace, aloha, and mindful travel wherever they go. Through our designs, we aim to spark joy and connection while reinvesting in our local community through sustainable practices, charitable giving, and volunteer efforts.

In this brief moment we all share on this planet, we believe in the power of living with purpose and treating others with kindness.

🤙Mahalo for joining us on this journey.

-Passport Rob
Co-Founder
🌎 Maui, Hawaii ✈️ OGG
20° 53' 13.9848" N
156° 28' 58.2024" W